Eid Al Fitr is a festive occasion that marks the end of the fasting month and brings families together. It is also a time when people tend to return to the cinemas, as attendance usually drops during Ramadan due to a greater focus on home entertainment. However, films released during Eid draw a huge crowd.

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Leveraging these movies, our SilverLite Cinema Advertising opportunities present an array of options for brands to reach a diverse audience. This includes cost-effective marketing campaigns and targeted campaigns to specific audiences.

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This Eid Al Fitr, movie enthusiasts can look forward to a wide range of major releases, ranging from animated fun adventures to scary and horrific movies. As we anticipate the upcoming holiday, which is expected to occur on April 10, here are the significant releases that will be shown in UAE cinemas for Eid Al Fitr 2024.

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Kung Fu Panda 4

Jack Black returns to voice the funny and loveable Po in the fourth Kung Fu Panda film, eight years after the release of the third film in the series. Oscar winnersDustin Hoffman and Ke Huy Quan also star in the film, and are joined by Awkwafina, Viola Davis and Bryan Cranston.

Po’s new enemy is a shape-shifting chameleon that absorbs the powers of other characters and assumes their shape to fight. The martial arts animated film series has long been a hit with people of all ages, with Black dropping humorous one liners as his character Po overcomes enemies with his Kung Fu prowess.

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Godzilla X Kong: The New Empire

After the release of Dune: Part Two, a film made to be enjoyed on the largest screen available, fans can look forward to another larger than life experience in the coming weeks, as Godzilla and King Kong take on a new set of colossal beasts in their latest team-up.

Subtitled The New Empire, the film is the fourth film in the latest American Godzilla films eries which kicked off in 2014. It stars Rebecca Hall, Brian Tyree Henry andDan Stevens, and is directed by horror film filmmaker Adam Wingard.

The first Godzilla andKong film, released in 2021, grossed little over $400 million in global box office ticket sales, one of the biggest hits in the immediate aftermath of the Covid-19 pandemic. The new film promises to be a larger-than-life romp which matches the size and scale of the monsters on screen.

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The First Omen

The horror series that gave us Damien, theson of Satan, returns with a prequel that shows the origin story of FatherBrennan, an integral character in The Omen films.

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The series, which started in1976 with a Richard Donner-directed film that starred Gregory Peck and LeeRemick, since spawned many sequels. A remake was released in 2006 starring Live Schreiber and Julia Stiles, though it didn’t have the same cultural impact thefirst film did. TheFirst Omen stars Bill Nighy, CharlesDance and Ralph Ineson and is directed by newcomer Arkasha Stevenson.

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Imaginary

If The First Omen isn’t enough of a scary experience, fans will also be treated to the latest Blumhouse Pictures production which has previously given us horror films like M3gan and Five Nights at Freddy’s.
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The story revolves around a teddy bear occupied by an evil spirit which a child perceives as her imaginary friend. After the child grows up, she returns home to discover her friend wasn’t imaginary after all. The movie stars DeWanda Wise and Betty Buckley and is directed by Jeff Wadlow, whose previous films include Truth or Dare and Never Back Down.

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Bade Miyan Chote Miyan

Bollywood film fans can look forward to anew action film starring Akshay Kumar and Tiger Shroff. Trailers for the film show a military adventure experience with helicopters and gunfire a plenty. Much like many other Bollywood films, Bade Miyan Chote Miyan also has big song number shot in Jordan's Wadi Rum.
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Contact our team today to learn more about Cinema Advertising networks: https://www.backlitemedia.com/contact

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Bollywood has witnessed a wave of compelling and diverse films in recent times, and one such highly anticipated release that has taken the industry by storm is the movie “ANIMAL.” Starring a stellar cast, including Ranbir Kapoor, Anil Kapoor, Rashmika Mandana, and Bobby Deol, this action-packed thriller has captivated audiences and set new records at the box office.

‘ANIMAL’ has proven to be a box office powerhouse, shattering records and leaving audiences in awe of its stellar performances with a 4-day collection of USD 51 million globally.  

‘ANIMAL’ has not only emerged as a cinematic triumph but has also opened up opportunities for advertisers to connect with their audience on the big screen. As the film continues to dominate the box office, advertisers can leverage the cinematic experience to create impactful and memorable campaigns, contributing to the success story of both the film and its associated brands. The synergy between a blockbuster film like “ANIMAL” and cinema advertising proves to be a win-win situation, offering an unparalleled platform for advertisers to roar into the hearts and minds of their target audience.

ANIMAL’ continues its triumphant run at the box office, advertisers are given a golden opportunity to ride the wave of blockbusters and secure their spot on the big screen with SilverLite Cinema’s network of screens across the UAE. The cinematic landscape is set to witness a string of highly anticipated releases, including ‘Wonka,’ ‘Dunki,’ and ‘Aquaman,’ each promising to draw in massive audiences and create a buzz in the film industry.

With the right strategic approach, advertisers can confidently navigate the realm of cinema advertising, securing their place in the hearts and minds of the captivated audience that these upcoming movies will surely attract. The stage is set, and advertisers now have the opportunity to be part of the blockbuster journey that cinema enthusiasts eagerly anticipate.
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